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Maclaine graduated from The University of Alabama with a degree in Digital Marketing. Maclaine always had a love for fashion and spent her college years promoting various clothing stores with her Instagram platform of over 40 thousand followers. After graduation, she decided that she would take a different route than her friends by opening up her own online boutique so that she could promote her own clothing store. Maclaine launched Vyvacious at age 22. She took her business from an empty room in her fathers Upstate, NY home to Los Angeles, CA. Just two years later, Vyvacious has reached much success. Maclaine generated six figures in sales in just one month, and to date the online store has grossed close to a million dollars in sales, with no paid marketing, since first launching on December 1, 2018.
Maclaine continues to grow her brand by utilizing social media and influencers. Her idea was to include a wide range of Trendy, Comfy & Party “Vybes”, gearing towards the audience of girls, just like her. Vyvacious prides itself on spreading positivity and encouraging others to “Dress fire & Be nice.” Maclaine gives the Vyvacious experience a personal flair, as you can chat live with her on Instagram for styling tips, sizing questions, or wanting to see a certain material up close.